Studies have shown that adding a picture of a fly into a urinal acts to reduce spillage by a significant amount, as it serves as an aim for the users of the urinal.
A fly in the urinal – what does it make you think of? Dirty? Disgusting? Obscene? Tasteless? It is actually an example of excellent usability. Dutch manufacturers realized that a fly painted on the porcelain of a urinal nearly always became a "target" for men using the facility. And the fly is positioned in precisely the right place for minimal spillage or splashback.
Clever those Dutch!
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